Friday, August 3, 2012

Get Your Radio station to amount One - Get Interactive on a New Frequency Using mobile Marketing

Do you know about - Get Your Radio station to amount One - Get Interactive on a New Frequency Using mobile Marketing

Is your Radio hub amount one? If it is, great. Your job is to make sure it stays that way. If your Radio hub is only average and you want to bring it up to a contentious level then you may want to pay close attentiveness to the information I'm about to gift to you in this article.

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How is Get Your Radio station to amount One - Get Interactive on a New Frequency Using mobile Marketing

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What does everybody typically grab to take with themselves once they leave the house each day? I'd say their car keys and their cellular phones, and if for some infer any of these habitancy couldn't search their phone, each of them would throw a hissy fit searching for it. It gives new meaning to the phrase, don't leave home without it doesn't it?

Cellular phones have by far surpassed internet connections in the Us. That alone explains why the open rate of a text message in fact slams any email when it comes to competition. There's not a someone I know that doesn't like to receive text messages because frankly 100% of these habitancy open a text message if for nothing more than curiosity. And I like curiosity. It is my best friend. Get to know him.

So now let's talk a microscopic movable Marketing, but first just in case you slackers and sand baggers out there haven't a clue what Marketing is, let me throw some examples at you. We have the tried and true, battle tested Flyers. Next, there's Twitter and Facebook. You can throw in Myspace too if you want to. Then there's having your own Website, or you could pick to Blog. You could even consist of company Cards, or Banners. Even Newspaper ads. movable Marketing isn't supposed to compete with any of these methods. It is designed to work in addition to them. I feel like movable Marketing is the catalyst that ignites the synergy surrounded by all of them.

I'm in fact supposed to be talking about Radio Stations here in this record and apparently I've digressed. So back on track and pay attention.

By far, the largest benefit of movable Marketing is that you can all the time stay connected with your listening audience. That's what Radio is all about. And if you have a gigantic listening audience, you want to keep it that way. You don't want them getting bored. If a listener is even reasoning about tuning to someone else station, that's an indictment against you the Dj, your Radio Programmer or whoever's in charge.

Mobile Marketing fits in nicely with group media, websites, blogs, and Flyers because it's quick and on point. all the time timely and Soooo cost effective. It would be a shame if you didn't take a rounded coming to marketing by using every media tool ready for you. I'm telling you, if your radio hub wants to be amount one, you're going to have to step up your game.

So if a Radio hub is not using movable Marketing, they are perhaps missing out on one of the most influential mediums of advertising. When habitancy are commuting to work daily or wherever they go, and are not at their office desks, then cellular phone and radio are the only means to reach these people. Stop living in the Marconi era.

Radio listeners love to text radio stations to invite songs, or to be entered into some kind of contest held by the Radio Station. Marketing by Text Messages give radio listeners a new way to characterize with the radio hub anywhere, anytime.

Here are some examples of what movable Marketing can be used for in the Radio industry. The hub can use it for contests, song requests and dedications, vote lines, hub play lists, and enhanced advertising.

Here are some examples of how it can be used. When a radio hub wants to give away tickets to a major concert, why have thousands of callers frustrated over a busy signal and only one lucky winner? With the Text Messaging platform all you have to do is announce the radio station's keyword and shortcode on the air, and everybody will be able to get straight through to the station. Even though there's still only one winner, all the entrants receive the station's advertising message. Most importantly, the hub has just wide it's movable Marketing database.

Which is important because the next time the radio hub has breaking news on a pre-sale of concert tickets or whatever, they can now familiarize all the listeners because they are all now included in the movable Marketing database. movable Marketing gives you an ongoing opportunity to put your advertising message into the hands of your loyal listeners naturally by texting it to their phones. Cool huh?

Here are some more examples of what it can be used for. You can text out updates on appearances, or when the hub is out and about and set up somewhere on location. You can text out coupons to help promote a business. You can text polls on how to enhance the radio station. You can also text out music trivia designed where the listeners can win free gifts. You can text out traffic updates, or celebrity birthdays. You can text out exclusive to the radio station's movable Marketing list Vip passes to definite events, or contests to meet band's backstage. You can text drink specials and appearances at definite clubs. You can have the listeners text in for prize drawings. And if there is an important charity you want to raise money for, you can have the listeners text in with their donations.

There's so many ways to use movable Marketing. If you have a wild imagination and you're consuming enough, you can in fact take your Radio hub level to amount one.

Radio needs to jump on the movable Marketing roller coaster and have some serious fun with it, or someone else will.

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